TRICIA KRUPA CHA
212.365.4519
tricia@wntd.net
Skype: houseofcha
Twitter: houseofcha1

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Raised in Lawrenceville, NJ with my twin brother and four older brothers, I somehow escaped unscathed, at least physically. My entire 16-year education was attained within a 2-mile stretch of road near my childhood home. During my college years, I spent two semesters in Spain, drove a VW bug through Turkey, where I watched U.S. jets fly overhead during the first Gulf War, and also went bird hunting with friends of the Moroccan royal family. I moved to New York with a friend in 1992, and knew I'd hit a financial low when I handed my twin the last subway token so he could make it to an interview while I walked 50 blocks to my first real job at Y&R. I started as an assistant, finished as a creative recruiter, won $1,000 playing pool and climbed my way to the top of Lost Arrow Spire. My obsession with rock climbing provided me an outlet from advertising, and taught me focus, perseverance and confidence. After Y&R, I landed at Kirshenbaum Bond & Partners as director of creative resources where I worked with creative, design, art buying, interactive, broadcast and project management. KBP is also where I found myself, my creative instinct, many good friends and my awesome husband. After 6 years and 9/11, it was time for a change, so we packed up and moved to LA, where I once again worked with Y&R. After 3 years in LA, 4 more moves and 2 baby girls, Nike brought us to Portland. I joined the The Talent Business and that's where I met and became great friends with Claire and fast-forward, here we are at WNTD.